We are PURE CX

providing innovative customer experience management solutions across the globe!

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Welcome to Our Company!

PURE CX is a market research and consulting company based in Dubai. We specialise in innovative solutions to enhance consumer experience for leading industries and organizations.
We are helping businesses get in shape for the greatest exhibition of the century – EXPO 2020 – through expert market research, consulting, and training services.
An estimated 25 million visitors will be coming to Dubai between October 2020 and April 2021. Companies, including retail chains, restaurants, hotels, and government entities, must be ready to meet the influx of people and deliver exceptional service. PURE CX puts your company on the path to delivering excellence for what is expected to be the greatest show on earth.
We research and analyse the right consumer metrics to ensure excellence in the delivery of service by your employees. Our aim is the happiness of your customers and clients.
With Pure CX, you can expect a winning strategy for business growth.

About Us

icon_oneWho We Are

PURE CX is founded on more than two decades of international customer experience management in retail, tourism and hospitality industries by a team of enthusiastic consultants.

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icon_twoWhat We Do

We assess the market, your company, and customers by gathering feedback from various touch points within your business and outline the areas that impact your company’s performance the most.

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icon_threeWhy Pure

Because we are:
Passionate about the business we do and united as a one-stop portal offering you the essential solutions you need to purely enhance your business.

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Our Organisation

Our Services

Customer Experience Management

PURE CX helps our clients connect the dots in their business through relevant and proactive consumer market research.

Hotel Audits

Quality customer service is integral to maintaining a relevant presence in the tourism industry. Periodic evaluations ensure that your facilities and team are up to standard.

Voice Of Customer

To help businesses improve their services and products, PURE CX offers targeted customer satisfaction surveys.

Workforce Solutions

The most valuable resource affecting your bottom line is your team. Our training and development solutions will help your employees to increase knowledge and functional skills.

Assessment Tools For Brands

Delivering the brand promise across the globe is challenging. We are monitoring the market in real time and provide instant feedback on the areas which matter to you most.

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  • Living Brands International, Dubai, UAE
    Acquiring the assistance of INTERNATIONAL SERVICE CHECK has greatly helped us monitor the outlet performance ensuring brand standards of quality service and food are delivered consistently. Reports are done fairly and feedback from our company is easily accommodated. The open collaboration between our companies is what made this partnership a success.
  • Zayed Sports City, Abu Dhabi, UAE
    The insights that we have gained from INTERNATIONAL SERVICE CHECK has been incredibly helpful in determining gaps and strengths within our organisation. It’s an integral part of our continued efforts to improve our customer service.

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From the Blog

Is it Time to Add Mystery Shopping to Your Customer Strategy?

Getting the customer experience right is possibly the most important part of your customer strategy. Improving your customer experience can even grow your revenue by 5-10% over 3 years....

How to Improve Customer Satisfaction at Your Hotel

Did you know 86 percent of customers in the hospitality industry are willing to pay an extra dollar for a better experience? If you are a hotel owner or...

Why Your Business Needs A Market Analysis Report

Looking for ways to understand your business better and get ahead of the competition? Of course you are. And there's no better way to do this than with a...

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Business Center, Dubai World Central
P.O. Box 390667
United Arab Emirates
E-mail: info@pure-cx.com